Colorado Spring Website Projects

Your Digital Shepherd completed a number of new site projects this Spring. One of my favorites was working with the great folks at Adaptive Sports Association in Durango, Colorado. This worthwhile organization not only provides services, people and equipment that help so many disabled people live life fully, but they also were great to work […]

45% of Clients Plan More Digital Marketing

As you are looking at new online marketing strategies this year, is video part of the equation? A recent survey of media buying agencies, conducted by Strata, found that 45% of those polled are more interested in digital/online video than they were a year ago, while streaming/online radio saw a 53% increase. Overall, 67% of […]

What Affects Search Ranking for Websites?

According to the results of a recent survey conducted by Ascend2, “if you don’t appear on page one of the search results, you don’t exist.” To assuage this, the C-suite is paying attention to their organization’s organic search rankings, with 57% of marketing and sales professionals saying that quality content creation is one of the most […]